Abdul Rehman
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HK Builders & Developers

Website and custom CRM for a Karachi real estate firm. The site presents the developments the company markets, and the CRM supports the team behind it.

Real EstateMarketing WebsiteCRMLead GenerationHTML5CSS3JavaScript
Local SEOJSON-LD SchemaWhatsApp IntegrationGoogle AnalyticsResponsive DesignClient Project

/ Overview

HK Builders & Developers is a Karachi real estate firm that connects buyers with residential and commercial developments, among them United Palm Greens, Falaknaz Wonder City, Falaknaz Hills View and Falaknaz Overseas Block. I designed and built the company website, with a page for each development, a section for client stories and a simple path to booking a consultation. Alongside the public site I built a custom CRM for the team's internal use.

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/ Project Details

Name: HK Builders & Developers - Real Estate Website and CRM

Client: HK Builders & Developers

Industries: Real Estate, Property Marketing

Date: 2026

Technologies: HTML, CSS, JavaScript, JSON-LD, Google Analytics

/ Challenge

Property is a trust purchase, and a firm that markets other developers' projects has to look as credible as the projects themselves. The site needed a premium feel, a clear view of what is currently on offer, and proof from real buyers, while keeping the route to a phone call or WhatsApp chat short.

/ Provided Services

UI design

Designed a navy and gold interface with serif headlines to match the premium positioning of the developments.

Frontend development

Built the home, projects, clients, about and contact pages, plus a detail page for each of the four developments.

CRM development

Built a custom CRM for the team's internal use alongside the public website.

Local SEO and analytics

Added RealEstateAgent and LocalBusiness structured data and set up Google Analytics.

/ Solution

The homepage leads with the featured development, then lays out every project the firm markets, each linking to its own page. A client stories section and testimonials carry the trust argument, and every page ends with a consultation prompt and a direct phone number. Animated counters, a slow marquee and a restrained palette give the site a premium feel without slowing it down.

/ Tech stack

HTML5 and CSS3

Hand-written static pages with a custom stylesheet and responsive layouts.

JavaScript

Vanilla JavaScript for animated counters, scroll reveals and navigation.

JSON-LD structured data

RealEstateAgent and LocalBusiness schema with contact points and opening hours.

Google Analytics

Traffic tracking across the site.

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